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一汽-大众汽车有限公司大众品牌及奥迪品牌传统媒体广告购买代理招募公告

发布时间:2016年09月30日 来源:一汽-大众汽车有限公司 [ ] 打印 视力


  由于公司业务发展需要,现需要招募大众品牌及奥迪品牌传统媒体广告购买代理公司。敬请关注以下内容:

  1. 招募标准:

  1.1公司注册时间:2013年1月1日前注册,注册资金100万元以上

  1.2公司规模:具备稳定核心团队200人以上;

  1.3公司专业素质:近3年(2013,2014,2015)公司营业额每年均超过20亿元人民币,具备专业的媒介环境分析及消费者洞察能力;具备专业的传统广告传播策略制定能力(包括电视、报纸、广播、杂志、户外等);具备专业的整合营销能力;对传统媒介购买具备较强的价格优势;具备较强的传统媒介媒体关系维护能力。

  2. 招募须知:

  2.1签约后业务范围:一汽-大众汽车有限公司大众品牌及奥迪品牌广告传播策略策划(包括电视、报纸、广播、杂志、户外等)、传统媒介资源(电视、报纸、广播、杂志)购买、内容营销及实施效果监控等工作;

  2.2商业机密保护:若招募成功,该签约公司必须遵守一汽-大众汽车有限公司相关保密协议。

  符合招募标准且有意愿参与招募评选的公司请将本公告第3条规定的资料简装版(密封处加盖公司公章)在北京时间2016年10月21日24:00点前通过EMS邮寄至一汽-大众汽车有限公司采购部,以EMS寄出时的当地邮戳时间为准,逾期提交的资料视为无效。另请以邮件形式通知EMS邮寄时间和EMS号,以备查档所需。

  具体通讯地址及联系方式详见下面内容:

  邮递地址:吉林省长春市安庆路5号一汽-大众汽车有限公司采购部

  一般材料采购部费用采购科夏鑫 收 邮编:130011

  联系方式:

  夏鑫:0431-85865580

  Email: xin.xia@faw-vw.com

  胡品鸿:0431-85865592

  Email:pinhong.hu@faw-vw.com

  3. 须提交资料:

  3.1申报表(请见附件) 请如实填写贵司相关信息,加盖公司公章并请

  法人代表签字。

  3.2公司资质:经年检合格的营业执照,税务登记证,组织机构代码证及其

  它证明材料;法人代表证明书或法人委托书;法人代表身份证、经办人身份证。(注:以上内容请提供复印件;营业执照请加盖公司公章并提供营业执照官网真伪查询信息)。

  3.3公司管理机构、工作流程;公司优势资源介绍,包括服务能力和服务

  范围、服务的主要客户及年限、成功案例(请提供合同为证)和单位及个人获奖情况(获奖证明材料复印件并加盖公司印章)等。

  3.4. 公司管理机构及人员情况:管理层机构及人员介绍,媒介策略专业人员介绍(数量、工作年限、资质等),媒介计划专业人员介绍(数量、工作年限、资质等),媒介购买专业人员介绍(数量、工作年限、资质等),外籍专家人员介绍(数量、工作年限、资质等)。(注:各专业人员必须提供近半年的社保缴纳证明)。

  3.5.近3(2013,2014,2015)年公司营业额及相关证明文件;近3年传统媒介采购额及相关证明文件;近3年单一用户传统媒介采购额及相关证明文件。

  3.6.目前所服务客户介绍及相关证明文件。

  针对3.3-3.6,除书面资料外,还请自行录制公司情况、核心人员、历史

  业绩介绍短片存在优盘里一并提供,时间以10分钟为限。

  上述资料和信息必须属实。如查明有虚假资料和信息,将取消其招募资格。

  以上材料,请尽量提供中英双语,视频文件请配上英文备注。

  4. 招募流程:

  4.1招募公告官网公布

  4.2收集应招代理公司资料

  4.3相关资料筛选评审

  4.4如提交资料初审通过,将通知该公司下一步工作

  附件:招募申报表

  注: 本公告最终解释权归一汽-大众汽车有限公司所有

FAW-VW VW & Audi brand Traditional Media Purchase Agency
Recruitment Announcement

  FAW-VW VW & Audi brand needs to recruit traditional media purchase agency due to business development. Please see the following content:

  1.Recruitment criteria:

  1.1 Company registration time: before January 1st, 2013, registered capital is more than 1.0 million

  1.2 Company scale: with stable core team (over 100 people);

  1.3Company expertise: company revenue of one year over RMB 2000 million in last 3 years (2013, 2014, 2015); strong media environment analysis and customer insight ability; professional ability to develop traditional media strategies (including television, radio, newspapers, magazines, outdoor etc.); professional ability to integrate marketing; traditional media buying have a strong price advantage; strong traditional media relationship maintenance ability.

  2.Recruitment notice:

  2.1 Service scope:FAW-VW VW & Audi brand traditional media (TV, newspaper, radio, magazine, OOH, etc.) communication strategy planning, traditional media (TV, newspaper, radio, magazine) purchase, content marketing and execution result monitor, etc.

  2.2 Trade secret protection: The recruited agency should abide by related confidential agreement of FAW-VW Automotive Co,. Ltd

  Agencies that meet above qualifications and want to join the recruitment should send the required documents (with company seal) in the third clause below to Purchasing Department of FAW-VW Automotive Co,. Ltd by 24:00 on October 21st, 2016 through EMS. Document submission time should base on postmark of local EMS delivery, overdue submission is invalid. Please also email us your EMS post time and EMS number for inquiry.

  Postal address: Xia Xin, Purchasing Department of FAW-VW Automotive Co,. Ltd. No. 5, Anqing Road, Changchun, Jilin Post Code: 130011

  Contact Person:

  Xia Xin:0431-85865580

  Email: xin.xia@faw-vw.com

  Hu Pinhong:0431-85865592

  Email:pinhong.hu@faw-vw.com

  3.Required Documents:

  3.1 Application form (see attachment), please truthfully fill in company information, stamp company seal and sign legal representative signature.

  3.2 Company qualification: business license, tax registration certificate, organization code certificate and other certificates that qualified annual inspection; legal representative certificate or power of attorney; ID card of legal representative and transactor.(note: provide copies of these documents; stamp company seal on business license and provide business license authenticity online query information ).

  3.3 Company’s management organization, working process; the company resources introduction, including service capacity and service scope, the main customers and served years, the successful case (please provide a contract for the card) and the unit and individual awards (winning photocopy and company stamp) etc..

  3.4 Company management structure and staff: introduction of company executives, media strategic personnel (number, work experience, qualification), media plan personnel(number, work experience, qualification), media resource buying personnel(number, work experience, qualification),foreign experts (number, work experience, qualification)(Note: provide 6 months social security payments)

  3.5 Company annual turnover documents in recent 3 years (2013, 2014 and 2015); traditional media purchase amount and related documents in recent 3 years; single client traditional media purchase amount and related documents in recent 3 years

  3.6 Current client introduction and related documents

  As for 3.3-3.6, except paper copies, please provide 10 minutes video footage of company introduction, core personnel, company achievement in a USB stick.

  All the above information and documents must be truthful. Fake information or document will result in disqualification of recruitment.

  About all the above documents, Please provide Chinese and English Version as far as possible. The video must have English remark.

  4.Recruitment Process:

  4.1 Recruitment announcement publish on corporate website

  4.2 Collect agencies documents

  4.3 Agencies documents review and filtering

  4.4 Advise qualified agencies next step work

  Note: FAW-VW Automotive Co., Ltd reserves the right of final explanation for this announcement.